# Target Audience

- [The BTS Army](/bts-coin-white-paper/market-challenges/target-audience/the-bts-army.md)
- [K-pop Enthusiasts](/bts-coin-white-paper/market-challenges/target-audience/k-pop-enthusiasts.md)
- [Digital Natives and Crypto Enthusiasts](/bts-coin-white-paper/market-challenges/target-audience/digital-natives-and-crypto-enthusiasts.md)
- [Global Audience](/bts-coin-white-paper/market-challenges/target-audience/global-audience.md)
